The expanded collection features ororo’s first detachable heated hood, styles with up to 7 heating zones & dual-control capabilities for more customized warmth

LAS VEGAS, Nov. 12, 2026 /PRNewswire/ — ororo®, the most trusted heated apparel brand on the market, rooted in bringing premium, timeless, and cost-effective heated gear, announced the addition of four new styles to its heated SureWarm® Collection in time for the chilly winter season ahead. Featuring up to 7 heating zones, the new styles continue to provide heat where the cold is felt first with advanced dual-control capabilities that allow for a more customized, toasty experience. Powered by ororo’s UL-certified rechargeable batteries, these styles provide all-day warmth when it’s needed most.

The new SureWarm® Collection additions include:

• SureWarm® Unisex 6-Zone Fleece Heated Hoodie
• SureWarm® Missoula Core Men’s 6-Zone Dual-Control Dual-Source Heated Jacket
• Maverick SureWarm® Men’s & Women’s 6-Zone Dual-Control Heated Softshell Jacket
• Overland SureWarm® Men’s & Women’s 7-Zone Heated Jacket with Detachable Heated Hood

“Winter will be here before we know it, and this year, we wanted to expand our SureWarm® Collection to help our customers best prepare for the chilly holiday season ahead,” said ororo CEO Mark H. “The collection additions show the breadth of styles we can offer our customers with our most advanced heating technology, from a comfortable everyday zip-up hoodie to a durable workwear design. In addition, this expansion showcases our first-ever removable heated hood, featured in our Overland SureWarm® Jacket, making this the go-to layer of the season for long, cold days.”

The SureWarm® Unisex 6-Zone Fleece Heated Hoodie is the perfect everyday hoodie for the winter season. With classic zip-up hoodie aesthetics, this soft fleece jacket provides all-around warmth with six strategically placed heating zones across both front pockets, both shoulders, the back of the neck, and the mid-back. Dual-control heating allows for flexible warmth and allows customers to activate pocket heating zones, core heating zones, or all heating zones at once. The unisex hoodie is available in sizes Small – 3XL and is available in the color Black.

ororo’s popular SureWarm® Missoula Men’s Jacket is now available with core-focused heating. The new SureWarm® Missoula Core Men’s 6-Zone Dual-Control Dual-Source Heated Jacket features the durable, workwear design from the original Missoula Jacket, but without the weight and bulk. The new design allows for more versatile use, functionality, and mobility. Six heating zones target the front pockets, upper arms, back of the neck, and the mid-back with dual-control heating capabilities for additional heating customization. Added dual-source power capabilities make this an ideal workwear choice for those who need all-day heating. The jacket is available in the color Black and in Men’s sizes Small – 3XL.

The new Maverick SureWarm® Men’s & Women’s 6-Zone Dual-Control Heated Softshell Jacket is ideal for year-round use with a streamlined design for everyday wear. A breathable and durable water-and-wind-resistant shell and a soft fleece lining make this jacket suitable as a comfortable mid-layer during extra cold days. Six heating zones target the front pockets, the upper arms, the back of the neck, and the mid-back, and dual-control capabilities allow customers to heat the arms, core heating, or all heating zones. The jacket is available in Women’s sizes XS – XL in the colors Aubergine, Black, Fog, or Peanut, and in Men’s sizes Small – 3XL in the color black.

Featuring 7 heating zones for all-around warmth, the Overland SureWarm® Men’s & Women’s 7-Zone Heated Jacket with Detachable Heated Hood is ororo’s first-ever detachable heated hood that warms the head and ears. The Overland jacket pairs 7 heating zones across the front pockets, upper arms, mid-back, and head with dual-control heating to control the body and arm warmth independently. The box-quilted design and FELLEX® G insulation give the jacket a fluffy, warm look without the bulk of a traditional padded jacket. A water-resistant nylon shell provides additional protection from wind, light rain, and snow. This Softshell Jacket is available in Women’s sizes Small – 2XL and in Men’s sizes S – 3XL in the color Black.

The entire SureWarm Collection is available for purchase now at www.ororo.com with prices starting at $249.

About ororo
Founded in Kansas City in 2015, ororo offers rechargeable heated apparel designed to keep you warm and comfortable without bulky layers, whether indoors or outdoors. With built-in heating elements, adjustable warmth settings, and small-sized batteries, our heated clothing and gear ensure you stay cozy and stylish in any environment. Trusted by over 3 million customers and backed by UL-certified batteries for safety, ororo is the most trusted heated apparel brand in the U.S.A.

Media Contact: Kelsey Bierbower pr@ororowear.com

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SOURCE ORORO Heated Apparel